NEW MUSIC: Matt Easton “One”
By LG |

Matt Easton releases another single from his recently released album “The Grey Area”. This song wasn’t one of my favorites, but you can’t deny it’s quality. Mixing problems aside, it’s lyrically sound, and the production is pretty cool as well.

Posted in Archive, Music | Tagged | Leave a comment
NEW VIDEO: Matt Easton “Minsky’s (The Place To Be)”
By LG |

Now, this isn’t something that’s going to be in your iPod, but it’s definitely worth noting. Matt Easton raps and produces a commercial for a restaurant in Lawrence, KS. You have to respect the man branching out to bring hip-hop to as many areas of life that he can. Great job.

Posted in Archive, Videos | Tagged | Leave a comment
ALBUM REVIEW: Matt Easton “Grey Area”
By LG |

00 - Matt_Easton_Grey_Area-front-large

Matt Easton has always been a consistent, albeit quiet contender in the unsigned artist pool. Polished, commercial, and lyrical, he has the complete package but has just never quite reached the heights that his talents promise. Until now. Grey Area is a triumph. It is off the beaten path, but it ultimately is what hip-hop is at it’s core: A message, wrapped in beat and rhyme for the masses to gain (a) knowledge from. The rock theme that Easton decided to go with scores this album a lot of points, but ultimately it’s his bars that bring these guitars and heavy drums to life.

Keep reading »

Posted in Archive, Reviews | Tagged | Leave a comment
NEW MIXTAPE: Matt Easton “Gray Area”
By LG |

Matt_Easton_Grey_Area-front-large

Matt Easton continues to fly under the radar, but this mixtape may put him on the map. Much like Lil Wayne’s “Rebirth” album, Easton elects a guitarist to accompany him for all tracks here. The finished product is sure to be different, but can it be fresh as well? Tracklist & download link after the break

Keep reading »

Posted in Archive, Mixtapes | Tagged | Leave a comment
NEW VIDEO: Matt Easton “Questions”
By LG |

Matt Easton delivers a great video with “Questions”. Heartfelt, and given to you with live instruments, it’s hard not to feel the passion in this song.

Posted in Archive, Videos | Tagged | Leave a comment
NEW VIDEO: Matt Easton “Kryptonite Live at The Jackpot”
By LG |

Matt Easton is still out there. He proves that by heading to The Jackpot in Kansas to perform “Kryptonite”.

Posted in Archive, Videos | Tagged | Leave a comment
NEW MUSIC: Matt Easton “Kaleidoscope Dope”
By LG |

New music from Matt Easton? Yes Please. This has a haunting sample that stays with, and an old- school feel that puts your head on a constant bop. Get wit it.

Posted in Archive, Music | Tagged | Leave a comment
NEW VIDEO: Matt Easton “Smokin MC’s”
By LG |

Old School epicness. Matt Easton teased us a couple of days ago, but this video and song are too good to be contained in a teaser. The video is great, really hitting the old school vibe hard, and well.

Posted in Archive, Videos | Tagged | 1 Comment
NEW VIDEO: Matt Easton “Smokin MC’s Trailer”
By LG |

One of my favorites, Matt Easton, is back. He’s letting us get a peek of his new visual for “Smokin MC’s”. Looks like this one will be one to watch for. The video drops 2/11/13. Be ready.

Posted in Archive, Videos | Tagged | 1 Comment
NEW VIDEO: Matt Easton “RockChalk”
By LG |

Matt Easton is putting on for his school with this one. I’m sure this will be played in the locker room for years to come. The video is perfect, providing the right amount of inspiration. Great song.

Posted in Archive, Videos | Tagged | Leave a comment

  • What’s Your Name?

    Who are you? Really. Ask yourself that. The first step to making a presence is knowing who you are. The one thing that should always be consistent throughout your brand, (yes, you are a brand), is your name. Occasional name changes aside, your name always be the same. But when upcoming rapper, let’s call him “Kid Magic”, releases new music and his YouTube account calls him “K.I.D. Magic”, song title calls him “KidMagic”, Twitter calls him “Kiidd Magic”, and so on and so forth, how are his fans supposed to connect to his brand?
    (Keep reading)


  • Who's Next?


    Who will be the next Riser to join the RapRise.com Hall Of Fame?