NEW VIDEO: ReytheCoolestLoser “Diamonds Remix”
By J.Scott |

ReytheCoolestLoser gets his shine on briefly with this in-studio remix of Rihanna’s “Diamonds”. Welcome back, Loser.

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NEW MUSIC: ReytheCoolestLoser “Bonfire (Remix)”
By J.Scott |

This beat never needs to die. ReytheCoolestLoser keeps the fire going as he fans the flames over Childish Gambino’s now infamous track.

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NEW VIDEO: ReytheCoolestLoser “Klassic Cypher 4″
By J.Scott |

ReytheCoolestLoser proves that a budget is not necessary. Because this video is still ill. Quite frankly, it plays well to his name. You’re cool, Rey.

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NEW VIDEO: ReyTheCoolestLoser “I Lost”
By Christopher.Bryan |

RTCL lost. Not again. But he’s the coolest loser, so he does it with finesse. Watch the lyric video for “I Lost”.

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NEW VIDEO: ReyTheCoolestLoser “Harder Than You Think”
By Christopher.Bryan |

Rey remixes a classic with “Harder Than You Think”. Watch him spit something ill for us in gray-scale. The guy’s dope.

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NEW VIDEO: ReyTheCoolestLoser “N**gaz In Paris”
By Christopher.Bryan |

RTCL is bald! Whoa! Big changes occur when you release a dope mixtape. Watch Rey in the visuals for his smooth cover of  ”N**gaz in Paris”

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NEW MIXTAPE: ReyTheCoolestLoser ‘Loser Vol. 2′
By Christopher.Bryan |

If you’ve been following RTCL here on RapRise, you’ve heard just about every song on this mixtape. And if you like Rey like we do, you’ll download this project anyway.  Keep reading for the tracklist and download link for one of the most hard-hitting ‘tapes of the year, thus far: ‘Loser Vol 2′

Keep reading »

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NEW MUSIC: ReyTheCoolestLoser “Just A Man”
By Christopher.Bryan |

I love Rey‘s introspective rhyme. “Just A Man” is a joint that a lot of cats can relate to. Turn this up.

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NEW VIDEO: ReyTheCoolestLoser “MERCY”
By Christopher.Bryan |

RTCL‘s flow on “MERCY” is crazy. Short and sweet, but pretty insane. Press play. Good luck keeping up with the guy.

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NEW MUSIC: ReyTheCoolestLoser “Hold Up”
By Christopher.Bryan |

Seems like the coolest loser’s passion is back with “Hold Up”. I think I speak for RTCL fans all over when I say that this is the Rey I like to hear! Turn this up one time.

Posted in Music | Tagged | 1 Comment

  • What’s Your Name?

    Who are you? Really. Ask yourself that. The first step to making a presence is knowing who you are. The one thing that should always be consistent throughout your brand, (yes, you are a brand), is your name. Occasional name changes aside, your name always be the same. But when upcoming rapper, let’s call him “Kid Magic”, releases new music and his YouTube account calls him “K.I.D. Magic”, song title calls him “KidMagic”, Twitter calls him “Kiidd Magic”, and so on and so forth, how are his fans supposed to connect to his brand?
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    Who will be the next Riser to join the RapRise.com Hall Of Fame?